Ever wonder why some sites are on the first page of Google while other relevant sites are buried in the second? Is it because they are writing better content? Not necessarily—they’re writing SEO-friendly content. I know when I first started my own websites and blogs about two years ago, I was writing great content that no one saw. That all changed when I learned how to write for people and search engines at the same time. This lesson will teach you what it takes to make engaging content that will get clicks, build traffic and actually rank. It’s easier than you’d think, it just requires intention and compassion.
What is SEO-Friendly Content?

SEO-friendly content is any written content that is created for the purpose of being found in search engine results. It also must be read and enjoyed as consumable content. Your purpose is not to create great information but to shove keywords down the throats of search engines like some heartless robot. Your purpose must be to solve someone else’s problem while simultaneously allowing Google to understand that you’re the answer.
Step 1: Understand What People Are Searching For
Before you’re even writing—you’re keywording. This is to say you’re finding out exactly what people are searching for on Google, and once you learn those answers, you mold your writing to fulfill what people are looking for.

I use Ubersuggest, Google Trends and Answer the Public.
For example, rather than just writing my keyword to be “SEO”, I’ll try to aim for a more precise, long-tail keyword such as:

• “how to write SEO friendly blog posts”
  • “SEO content writing tips”
  • “best way to write blog content that ranks”

While these are longer than a typical keyword, they’re much more likely to bring back successful results because they’re more specific and easier to rank for with smaller websites.

Step 2: Form an Outline That Flows
Think of your blog post as a new road trip. You’re not going to drive across the country without knowing the destination. So why would you expect a writer to automatically know how to get around your piece? Create sections. I usually have:

-An attention-grabbing introduction
-Tips/information/how-tos
-A conclusion Summation (which is a brief recap)

Headings (H2s, H3s) facilitate. This helps people more easily read and understand your blog post—and helps search engines understand what your post is all about.

Step 3: Keep it Simple
You’re not writing the great American novel. You’re talking to everyday people—busy moms, entrepreneurs, gamers, cat people—whoever. Keep your vocabulary simple and your sentences short.

This is how I do it:
• Sentences are shorter than 20 words.
• Paragraphs are no longer than 3-4 lines.
• No jargon—everyday language is best.
• Bullet points and bold if needed.

Text that makes sense and is helpful pleases Google. So, write like a human would obviously write.

Step 4: Keyword Placement
Once you have your keywords… time to place them, sparingly.

If you overdo it, Google will know you’re trying to pull a fast one.
I generally include keywords in:

• The title
  • The first 100 words of the post
  • At least one subheading
  • The slug (if I can)
  • The meta description
  • The image alt text

OWNERSHIP EFFECT Since social psychologists are aware that people value what they have more relative to something their operation gifting that they don’t have yet, they’re less inclined to care about a gift if they think it’s theirs destined for the future but not now. Give them an enticing gift now for something new they’ll appreciate. Plus, years later down the line when someone has gotten.

Step 5: Create Compelling Title Tags and Meta Descriptions
The title tag and meta description are what show up in search, like your Internet ad.

Here’s how I tackle it:

Title tags should:

• Be under 60 characters
  • Contain one primary keyword
  • Be enticing

Meta descriptions need to:

• Be under 160 characters
  • Contain your keyword
  • Entice the searcher to click

For example: Title Tag: How to Create SEO-Friendly Content that Ranks Quickly\ Meta Description: Discover the step-by-step process to write content that ranks on Google. Easy, concise SEO writing tips that work in 2025.

Step 6: Add Internal and External Links
Google loves connections. Create links to related posts on your site (internal links) and other related information on the web (external links).

Just make sure your images: —are compressed for loading speed —are renamed to be keyword rich (i.e. seo-friendly-writing-tips.jpg) —include alt text with your keyword so that Google knows how relevant the image is to your post and doesn’t ignore it\ Step 7: Optimize Your Images Images can be a great way to break up copy and they can be great for SEO—but only if you do it properly. Here’s what I always do for images when crafting an SEO friendly post.

Step 8: Include a Call to Action (CTA)

So now that you’ve written (and hopefully designed) an amazing blog post, what do you want your readers to do with it?

• “Download my free SEO checklist”
  • “Leave a comment and let me know your biggest SEO challenge.”
  • “Feel free to share this post if you find it helpful!”
  This will not only keep people engaged but also continue to build your community.

Final Thoughts

Creating SEO-friendly content that ranks is easy—but not necessarily effortless. By prioritizing what an algorithm would want and writing for the benefit of yourself simply as a human, then employing realistic tactics to ensure other humans can find you valuable, it’s only going to work in your favor. And the more you do it, the easier it becomes. Trust me, I’ve taken blogs from 5 views a month to 5,000+ just by doing all of this.

In the end, this is all you need to create your site because if you plan on doing it yourself, it all comes from accurate, compelling and optimized content. You’ve got everything you need, now you just must write.

#SEOContentTips #RankOnGoogle #BloggingForBeginners