Wondering why your site isn’t racking up clicks like it should? Sometimes, when things don’t match up, it’s like puzzles with pieces not connecting; some of those pieces might be your web content. This article will familiarize you with content gap analysis, the process of assessing what’s seemingly missing and how to fill in those […]
So what are some effective link building strategies for the current age of websites? Think of your website like a small town—with links from and to your site being well-paved avenues bringing foot traffic directly into and out of your location. The more reputable avenues of foot traffic you possess, the more people get to […]
Hi there! My name is Michael. For quite a while now, I’ve been running my own social media marketing for small businesses and bloggers, and I also blog for myself. I hope to pitch something to you today that will take a minute of your time but could significantly change your time on the blog. […]
In aIn a digitally driven world that has evolved into its own storefront, having a website from home isn’t enough anymore to guarantee website traffic, as pages have become virtual storefronts of e-commerce in and of themselves. Creators, brands, agencies, etc. are all forced to seek and use off-site SEO because creating a website and […]
When it comes to the TikTok sphere as of 2023, you’d think the app would be long gone. Between investigations by the government for regulation purposes and attempts to ban the app from being used stateside, it seems like it’d be on shaky ground—but yet it’s one of the largest social media platforms around with […]
Search Engines Become More Intelligent. Artificial Intelligence (AI) enhances Search Engines. This means they’re getting smarter and delivering more personalized, accurate, and efficient results. For brands and businesses that want to establish an online presence, this means SEO needs to change sooner than later. The best practices to improve rankings, drive traffic, and remain competitive […]
SEO is an ever-changing world. What works one year may not produce the same results next year. That’s why if you A) Host a personal website or business B) Run a digital marketing campaign C) Engage in any online efforts affiliated with your enterprise or branding, it’s essential to stay in tune with SEO developments. […]
Google Established Impacting 2025. As more and more users browse the web on mobile devices like smartphones and tablets, it’s essential that websites cater to this growing exploration trend. Mobile-First Indexing means that the search engines, most notably Google—are going to index and rank websites based on mobile usability first. Get ready for the future […]
Now that we approach 2025, let’s talk about this. The digital landscape is changing fast, and businesses must adapt their content marketing and SEO strategies to stay ahead. Search engines are getting smarter, user behavior is evolving, and AI-driven content is reshaping how brands connect with their audiences. As a digital marketing expert, I’ve seen […]